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Product launches, how-to guides, and lessons from the team building Sigma.
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Serve high-concurrency Sigma dashboards with Snowflake interactive analytics
TJ Wells10 min read
New in Sigma October 2026: dashboards you describe and spreadsheets that go live
Luke Stanke5 min read
Sigma is now PCI DSS Level 1 compliant
Layal Issa + 14 min read
Can you vibe code your own Sigma alternative? Why AI plus a data warehouse is not enough
Mike Palmer12 min read
Sigma AI Labs: A recap of our summer 2026 intern program
Don Weidner13 min read
New in Sigma September 2026: agents that act where you ask and dashboards from ChatGPT
Luke Stanke4 min read
How agentic loops built on Sigma migrated 1,000+ tests to Playwright in a month
George Bonvanie8 min read
New in Sigma August 2026: the Sigma CLI, apps built by coding agents, and a secret manager integration
Luke Stanke6 min read
New in Sigma July 2026: Agents, Assistant for building, and AI cost monitoring
Luke Stanke9 min read
5 Takeaways From Workflow on the Road: London
Connie Hawkes7 min read
Sigma Recognized in the 2026 Gartner® Magic Quadrant™ for Analytics and Business Intelligence Platforms
Luke Stanke6 min read
We're Misreading the AI Bill
Mike Palmer6 min read
Sigma is a Launch Partner for Databricks Lakehouse//RT
Mitch Ertle8 min read
Governed at the Source: Sigma's Native Integration with Databricks Unity Catalog Semantics
Mitch Ertle + 15 min read
Sigma Tables + Databricks Lakebase: The Foundation for Real-Time AI Apps
Mitch Ertle + 110 min read
Back-to-Back: Sigma Named Databricks' 2026 Business Intelligence Partner of the Year
Mitch Ertle + 16 min read
New in Sigma April-June 2026: Sigma Agents, Sigma Assistant, Code-backed BI & More
Luke Stanke6 min read
Reflecting on 4 Years of Sigma Earning Snowflake’s “Partner of the Year” Award
Shawn Namdar9 min read
How Sigma’s Data Platform Team Manages Snowflake Semantic Views
Matt Senick10 min read
Introducing Sigma Public: a Platform to Build, Share, and Grow
Katrina Menne6 min read
Your company is already vibecoding. Do it on a platform IT can trust
Mike Palmer9 min read
Introducing Sigma's Elite and Premier SI Partners
Paul Campbell8 min read
Sigma Recognized as a Sample Vendor in the 2026 Gartner® Hype Cycle™ for Agentic AI
Zalak Trivedi4 min read
Accelerating the OODA Loop: How Sigma Delivers a Competitive Edge
Kevin Taylor9 min read
What Happened at Workflow 2026: Insights from Sigma’s First User Conference
Riley Gamboa9 min read
How We Built a Churn Prediction ML Engine in Sigma: From POC to Production
Irina Tilak12 min read
Why I Wanted to Build RevOps at Sigma
Saad Shaikh7 min read
Activate Your Telecommunications Data with Databricks and Sigma
Thomas Eckels4 min read
Why Building AI Apps Is Your Next Competitive Edge
Khush Gill + 14 min read
3 Key Investments Sigma Made for Enterprises in 2025
Colin Dolese8 min read
Welcome to AI Country
Luke Stanke3 min read
Why Headcount Planning Still Hurts (And How To Fix It With Sigma)
Kyle Herold6 min read
Sigma Inducted into JPMorgan Chase Hall of Innovation
Luke Stanke3 min read
Building the Next Chapter of Sigma with AI and ML
Marwan Mattar9 min read
How We're Scaling Sales Coaching with AI and Sigma
Brian Robinson9 min read
When In Doubt: KPI, Bar Chart, Table
Katrina Menne3 min read
From Demos to Disruption: AI Projects That Stole The Show At Sigma’s 2025 Hackathon
Sunny Chen4 min read
The 2025 Sigma Data Impact Award Winners: Where Data Meets Its Future
Kristi Oloffson17 min read
Sigma Joins Snowflake And Industry Leaders To Spearhead The Open Semantic Interchange
Dillon Morrison4 min read
How I Turned Our Data Warehouse Into an AI Coaching Engine
Khush Gill7 min read
How I Use AI Agents To Eliminate Hours Of Repetitive Data Work
Harshita Girase6 min read
Done For Now: Why Analytics Work Never Really Ends
Katrina Menne4 min read
What 415,000 App Store Reviews Tell Us About How People Actually Use Gen AI
Reed Rawlings10 min read
Prompt To Data-Backed Business App
Luke Stanke4 min read
The FP&A Stack Is Collapsing—Here’s Why That’s A Good Thing
Kyle Herold7 min read
How I Built A Predictive Data App That Made Retail Forecasting Click
Mariola Sebastian6 min read
RIP, On-Prem BI: Time To Bury The Past And Build Better
Akshay Devalla6 min read
Why I Bet My Career On Sigma
Katrina Menne4 min read
The Unbearable Weight Of True Self-Service
Reed Rawlings5 min read
Analytics Engineers: It’s Time To Pick A Side
Jake Hannan6 min read
How To End Data Sprawl: Democratize Data And AI Without The Chaos
Sarah Wsiaki17 min read
Gartner® Recognizes Sigma On The 2025 Magic Quadrant™ For Analytics & Business Intelligence
Luke Stanke3 min read
Snowflake Summit, Unfiltered: One Week, 20,000 People, And A Whole Lot Of AI
7 min read
Data + AI Summit 2025: What’s Next For Sigma And Databricks
Mitch Ertle7 min read
Sigma Named Databricks’s 2025 Business Intelligence Partner of the Year
Luke Stanke2 min read
Sigma Named Snowflake’s 2025 BI Data Cloud Product Partner of the Year
Luke Stanke3 min read
Semantic Views: A New Era For Snowflake And Sigma
Dillon Morrison8 min read
The 9 People You Should Meet At Databricks Data + AI Summit 2025
Team Sigma5 min read
Launching Cortex AISQL: A New Chapter For Snowflake And Sigma
Stipo Josipovic + 15 min read
The 12 People You Should Meet At Snowflake Summit
Team Sigma6 min read
How To Have A Real Conversation About AI
Team Sigma6 min read
Introducing RADAR: The New Standard For Proactive Support
Nathan Parrish14 min read
What Breaks First In A Volatile Supply Chain? Your BI Stack
Brian Robinson6 min read
You Don’t Need A Better Cube. You Need A Way Out.
Luke Stock4 min read
How To Build Governed Self-Service That Actually Scales
Jordan Stein6 min read
I’m Sorry… Text To SQL And Chatting With Your Data Is Not The Answer
Rob Woollen5 min read
This Is Generative Intelligence: A New Standard For Enterprise AI
Fred Studer6 min read
Your AI Strategy Should Be The Same As Your Data Strategy
Mallory Busch10 min read
What Happened When I Stopped GTM Planning The Hard Way
David Klaassen5 min read
We Reached $100M ARR By Building What BI Never Could
Luke Stanke + 17 min read
Our Data Strategy Is Our Growth Strategy
Jake Hannan7 min read
What’s Broken in BI? We Asked 500 Data Professionals
Luke Stanke2 min read
Sigma Named 2025 Fivetran Partner Of The Year For Technology Ecosystem
Teasara Thompson3 min read
The "Middleman" Of BI Is A Parasite On Your Data
Luke Stock6 min read
How Fortune 500 Companies Tackle Their Toughest Data Challenges
Zalak Trivedi8 min read
Data Apps Are The Antidote To Your Toxic Bloatware
Donny Alfano6 min read
Making Sigma Click: Introducing Our Refreshed Interface
Koji Pereira + 13 min read
Real-Time Risk Management: How We Built The Ultimate Customer Churn Workbook
Kaela Dickens7 min read
Embedded Analytics Myths Busted: What Companies Get Wrong (& How You Can Get It Right)
Zalak Trivedi9 min read
Your Data Team Is Failing If They’re More Focused On Code Than Impact
Fran Britschgi + 110 min read
Cut Sales Forecasting From Days To Minutes With Sigma
Jake Hannan + 19 min read
What Makes An Analytics Workflow “Mature”?
Harshita Girase6 min read
Flirting With Failure: The Mistakes That Sabotage Data Leaders
Serena Huang6 min read
Fast-Tracking Data Transformation In EMEA With Sigma And Crayon Consulting
Morgan O'Farrell3 min read
How The Product Team Uses Sigma At Sigma
Zalak Trivedi8 min read
Build a Future-Proof Modern Data Stack Now: The Complete Guide
Team Sigma12 min read
Building A Modern Cyber Risk Program With Snowflake And Sigma: A Leap Beyond Legacy Systems
Rahul Gupta + 19 min read
Breaking Free From Legacy BI: Modernize With Sigma In The Cloud
Akshay Devalla5 min read
Sigma Now On Azure Marketplace: Make Your Data Work For Everyone
Teasara Thompson3 min read
The Legacy BI Tools Holding Back Your Databricks Usage
Sarah Wsiaki7 min read
Double Your Databricks ROI With These Proven Strategies
Sarah Wsiaki9 min read
No-hassle Scenario Planning: Sigma's CFO On How Real-Time Data Is Changing Finance Leadership
Christina Liu5 min read
Big Data LDN 2024: Highlights And Insights From Team Sigma
Stuart Simmons3 min read
What Does It Mean to Have A Data Product That Adds Value?
Katrina Menne5 min read
7 Ways Sigma Can Transform Your Finance Operations
Team Sigma10 min read
Sigma’s Winning Formula: Helpfulness and Velocity Explained by CEO Mike Palmer
Mike Palmer3 min read
From Numbers to Narratives: How to Uplevel Your Data With the Right Visualizations
Team Sigma5 min read
Eliminate Data Chaos: How to Embrace a Single Source of Truth
Team Sigma5 min read
Empowering Teams: Sigma's Approach to Democratizing Data
Team Sigma7 min read
Databricks Week 2024 at Sigma: A Perfect Match for Data-Driven Success
Kaitlin Pike4 min read
Sigma’s Automated Reporting: How to Save Time, Cut Costs, and Deliver for Your Business
Team Sigma4 min read
Modern Tools, Chaotic Data? Here’s What You’re Missing
Team Sigma3 min read
Unlocking Success Through Collaborative Data Analysis: Here’s How
Team Sigma10 min read
Maximizing Business Growth With The Right BI Tool Is Easier Than You Think
Team Sigma5 min read
Data Monetization Week 2024 at Sigma: Unlocking Value from Your Data
Kaitlin Pike2 min read
Announcing Sigma’s First Data Impact Award Winners
Kristi Oloffson7 min read
Why Do Enterprises Still Rely on Legacy Business Intelligence?
Akshay Devalla6 min read
Transform Your Marketing Strategies with AI-Driven Business Intelligence
Kaitlin Pike5 min read
Overcoming Enablement’s Insights Gap With Sigma
Jonas Taylor5 min read
Unlock Your Data Potential: How to Transform Security Analytics with Sigma and Snowflake
Rahul Gupta + 36 min read
Securing and Streamlining Sigma Access to Databricks with OAuth
Mitch Ertle4 min read
Improved Query Performance: Utilizing Databricks CloudFetch with Sigma
Mitch Ertle3 min read
Navigating Key Data and AI Trends at Databricks Data and AI Summit 2024
Mitch Ertle + 15 min read
You Can Raise Your Next Round With Sigma — Here’s How We Did It
Orla Clifford + 15 min read
When does talking about a dog increase your sales win rate?
Kaitlin Pike + 16 min read
Announcing the Sigma Data Impact Awards
Kaitlin Pike + 14 min read
Sigma Named the 2024 Ecosystem Technology Partner of the Year by Fivetran
Teasara Thompson3 min read
How Snowflake's Connector for Google Analytics Centralizes Marketing Data
Ayonika Bose8 min read
Technical Series: Streamlining GeoJSON Integration into Sigma
Fran Britschgi3 min read
The Missing Link in Business Intelligence Is Speed
Brandon Harris4 min read
What we learned at Databricks' 2023 Data and AI World Tour
Mitch Ertle2 min read
Why a Tableau Visionary Joined Sigma
Team Sigma3 min read
Why CROs Urgently Must Change Their Approach to Data
Brian Murphy5 min read
The Magic of Combining Ad Reporting Models: An Easy Button for Growth Marketers
Marit Taylor6 min read
Migrating BI Platforms Doesn’t Have to Be So Painful
Luke Stanke + 116 min read
Unlocking Cost Savings and Performance Benefits with Sigma on Databricks Serverless
Mitch Ertle6 min read
Why RevOps Teams Are Still Stuck in Spreadsheets—And How to Finally Break Free
Jacob Bruns5 min read
Sigma Recognized as a Representative Vendor in the 2023 Gartner® Hype Cycle™ for Analytics and Business Intelligence
Chitra Rakesh5 min read
Sigma Expands to APAC With AWS Australia
Kenny Nguyen1 min read
How Companies Plan Revenue Will Drastically Change—Here’s What Sigma Is Making Possible Today
Scott Malish + 16 min read
Revolutionizing Retail Operations with Databricks and Sigma
Mitch Ertle7 min read
Going Beyond BI: Activating Analytics
Mike Palmer + 17 min read
The Power of Embedded Analytics in Healthcare
Zalak Trivedi6 min read
Enhancing Marketing and Social Media with Embedded Analytics
Zalak Trivedi5 min read
Data Exploration: The Missing Ingredient to Improve Recruiting
Eran Davidov9 min read
Thought Leadership Series: Here’s How to Actually Develop a Two-Way Relationship With Your Data
Adam Armagost6 min read
Data Visualization Is Broken. Here’s How to Fix It
Mike Palmer6 min read
Sigma on Sigma: Empower Your Stakeholders With Timely Data Projections
Edwin Afable4 min read
What we announced with Databricks at the 2023 Data + AI Summit
Mitch Ertle2 min read
Orla Celebrates Three Years at Sigma with Wine & Workbooks
Team Sigma10 min read
Introducing the HubSpot Campaign Analysis Template
Nate Meinzer2 min read
Here’s What You Missed at the Databricks Data + AI Summit
Kristi Oloffson7 min read
Snowpark and Sigma Open Machine Learning to Business Teams
Julian Forero + 14 min read
Sigma Awarded Snowflake BI Partner of the Year 2023
Mike Palmer5 min read
The Potential of Predictive ML Models in Sigma
Fran Britschgi9 min read
Integrating Monte Carlo’s Data Observability Platform With Sigma
Michael Segner3 min read
Data Exploration: The Missing Ingredient to Improve Customer Support
Eran Davidov11 min read
Dresner Names Sigma as an Overall Leader in Latest Business Intelligence Report
Kristi Oloffson3 min read
Sigma Listed as a Representative Vendor in the 2023 Gartner® Market Guide for Embedded Analytics
Prashant Soral6 min read
Gartner Data & Analytics Summit 2023 - Recap
Zack Norton3 min read
Better Together: Setting up Proactive Fivetran Monitoring With Sigma Templates
Oscar Bashaw6 min read
Celebrating International Women’s Day at Sigma
Christina Yu12 min read
Sigma Computing Announces ISO 27001 Certification
Rahul Gupta2 min read
What Messi and Sigma Have In Common
Billy Bahnsen2 min read
Building Data Products Faster with Sigma & Fivetran
Nate Meinzer3 min read
A Practical Guide to Using Sigma with Databricks
Prashant Soral8 min read
Drive Revenue by Using Sigma with Salesforce
Oscar Bashaw6 min read
5 Reasons Sigma and Snowflake are Better Together
Nazim Foufa2 min read
A Case for Machine Generated SQL
Max Seiden12 min read
Demystifying Portfolios
Julie Lemieux7 min read
Data Observability with Sigma and Metaplane
Nazim Foufa7 min read
From Power (BI) User to Sigma Champion
Shawn Namdar12 min read
Blackstone Fireside Chat
Nazim Foufa7 min read
Building Superpowers for a Billion Spreadsheet Users
Rob Woollen2 min read
Data Demystified Podcast Ep 1: Building Data Architecture From the Ground Up
Team Sigma21 min read
Blue Bottle’s Lucy Dana on Using Data to Drive Digital Innovation and Connect More People to Coffee
Devon Tackels8 min read
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