November 17, 2022

What Messi and Sigma Have In Common

Billy Bahnsen
Senior Manager, Field Marketing - East
What Messi and Sigma Have In Common

The waiting is over - the 2022 World Cup is upon us. Like many around the globe, we at Sigma are excited for this year’s tournament.

Now, you may be asking yourself, “What does self-service analytics have to do with international soccer?” and more specifically, “How do Lionel Messi and Sigma have ANYTHING in common?” 

If you joined us for our recent virtual event, you’ll know that just like in soccer, fielding an exceptional Starting ⅩⅠ for your modern data stack can make a world of difference. 

In a soccer team’s Starting ⅩⅠ, there are the goal scorers like the legendary Messi. Well, in a Starting ⅩⅠ for a data stack, the same applies, and that’s where Sigma comes in.

Self-Service Analytics for your Data Strikers

With Sigma, anyone in your organization can find their inner Messi and score goals through data. Business users can answer their own questions without having to rely on a data team or have knowledge of SQL. This full self-service analytics significantly reduces the time it takes to generate insights. Sigma’s role in the starting ⅩⅠ can make the difference between inconsistent datasets with little insights to actionable data available at a moment's notice.

Sigma’s Starting ⅩⅠ

Upcoming World Cup Watch Parties & Predictions

Our celebration of the World Cup continues throughout the month. Join us as we host four World Cup watch parties both in the US and Canada. On November 21st, we’re hosting events in New York, Charlotte, and Boston to celebrate Team USA’s first game, and will be doing the same for Team Canada on Wednesday, November 23rd in Toronto.

And before we depart…a prediction. With Argentina on a massive 35-game win streak and Lionel Messi possibly playing in his final World Cup, there’s a lot of positive momentum driving them to soccer’s ultimate prize. We’re siding with Argentinians and their goal-scoring maestro on this - Argentina takes the 2022 World Cup, featuring a finely tuned Starting ⅩⅠ that’ll lead them to championship glory.

We are Sigma.

Sigma is a cloud analytics platform that uses a familiar spreadsheet interface to give business users instant access to explore and get insights from their cloud data warehouse. It requires no code or special training to explore billions or rows, augment with new data, or perform “what if” analysis on all data in realtime.