Sigma for hospitality and travel teams
Give each location, franchisee, and owner live numbers, change prices with approval, and run event day on data that’s minutes old.
Each location sees its own numbers
Embedded reporting for GMs, franchisees, and owners, with access set by your hierarchy.
Prices changed with approval
Analysts model the volume impact, revenue managers approve, and each change keeps its history.
Event day on live data
Scans, sales, and concessions in minutes, with staff moved where the line is.
Live numbers per location
Every location runs on last week’s spreadsheet
Franchisees wait for emailed reports, GM forecasts pass through version after version, pricing lives in one analyst’s workbook, and event numbers arrive after the event.
| Today | With Sigma |
|---|---|
| Hand-built franchisee and owner reports emailed daily and mostly unread | Each GM, franchisee, and owner sees live numbers for their locations |
| GM forecasts pass through version after version in shared spreadsheets | GMs submit their property’s forecast in the app with every edit recorded |
| Price changes approved in email with no history | Price recommendations submitted and approved in one app |
| Event-day numbers pulled together the next morning | Scans, sales, and concessions on live data during the event |
| Month-end variance chased one budget holder at a time | Budget holders explain variances in the app and save them to the warehouse |
| Each “why is this high?” waits days for the analytics team | GMs ask their own questions on governed data |
From the front of house to the P&L
Live data for each location, and a place to record what each team decides.
No emailed reports
Give GMs, franchisees, and owners their own live numbers
Embed reporting for thousands of GMs, franchisees, or property owners. Row-level security by hierarchy means each sees only their locations, with region averages for context.
- Single-unit and multi-unit views from one template
- Weekly notes and data collection from franchisees
- Plain-language questions inside the portal
Variances explained
Close the month and explain the variance
Automate outturn, budget variance, and month-end reporting. GMs and budget holders see their own property’s numbers as actuals land, and add commentary in the app instead of email.
- Variance by property, venue, or location
- Commentary saved to the warehouse with who wrote it
- An agent drafts explanations for an owner to approve
Ask what drove the rooms shortfall.
Variance agent
I draft explanations for lines over $25K. You edit and approve.
September · Harbor Point Hotel · $K
Month-End Variance
Revenue
$1,618K
−$32Kvs budget
Labor
$548K
+$28Kvs budget
Lines needing a note
1
Over $25K
Variance by line
| Line | Budget | Actual | Variance | Status |
|---|---|---|---|---|
| Rooms revenue | 1,240 | 1,182 | (58) | Needs note |
| F&B revenue | 410 | 436 | +26 | Explained |
| Labor | 520 | 548 | (28) | Explained |
Variance commentary
| Line | Note | By | |
|---|---|---|---|
| 1 | Labor | Overtime for group arrivals | A. Reyes |
| 2 | F&B revenue | Two weddings added Sep 14 and 21 | A. Reyes |
| + | |||
Variance by line, $K
Seats tracked
Run ticket inventory and allocation in one place
Track live event-ticket inventory, assign tickets to staff and partners, and allocate seats without spreadsheets passed between teams.
- Live ticket inventory by event
- Assignments saved to the warehouse
- Allocation history for each seat block
Waste caught early
Track sales and waste targets by location
Set weekly sales and waste targets across stores, regions, and time, and let managers see where they stand before the week is over.
- Targets by store, region, and week
- Waste tracked against sales
- Actions sent to each store and acknowledged
One roll-up
Collect each GM’s forecast and roll it up in one app
GMs enter the month’s forecast for their own property, with other properties out of view. Each submission saves as a new version, and finance approves or returns it from a live roll-up.
- Forecasts by property, limited to each GM’s own
- Each version saved with who submitted it
- Approve or return from the portfolio roll-up
Agents on event day
Agents that flag the line before it forms
Agents watch scans, sales, and staffing against plan, explain what’s off, and draft the move. A manager approves before anything changes.
- 1WatchAn agent checks gate scans and concession sales against expected arrivals at five-minute intervals.
- 2ExplainIt shows which gate or stand is behind and by how much, from the same live data.
- 3Approve the moveThe manager moves staff where the line is, and the change is recorded with a timestamp.
Hospitality and entertainment teams running on Sigma



The right numbers for each franchisee and owner
Access follows your hierarchy, from a single location to the whole brand.
Hierarchy-based access
Row-level security by brand, region, owner, and location, so each person sees only what they should.
Per-user OAuth
Connect with OAuth so queries run with each person’s own warehouse role.
Row- and column-level security
Reads and writes both inherit your table policies.
Audit trail
Audit logs record user activity, AI conversations, and input table edits, so you can see who changed what.
Your data stays put
Sigma queries your warehouse in place and never copies the data out.
Certified
SOC 1, SOC 2, SOC 3, HIPAA, GDPR, CCPA, and ISO 27001.
Hospitality, travel, and entertainment FAQs
Can we give thousands of franchisees their own reporting?
Yes. Embed one template and use row-level security by hierarchy, so each franchisee or owner sees only their locations, with aggregated benchmarks for context.
Can each GM enter a forecast for only their property?
Yes. GMs enter forecasts in an input table saved to your warehouse, and row-level security limits each GM to their own property. Finance sees the rolled-up total, and audit logs record each edit.
Can analysts submit price changes for approval?
Yes. Recommendations write to an input table, a revenue manager approves them in the app, and changes keep their history and effective date.
How current is event-day data?
Sigma queries your warehouse live, so numbers are as current as your data loads, with no extract in between.
Can a GM ask why a number is off?
Yes. Sigma Assistant answers from the same governed data as the reports, limited to the locations that GM can see. Agents can draft the explanation for the monthly review, and nothing changes until a manager approves. Sigma agents are in beta.
How do we automate month-end and budget variance reporting?
Build variance reporting on live warehouse data, and let budget holders add commentary in the app, saved back to the warehouse.
Can finance enter reconciliations in the app?
Yes. Reconciliation entries and cost-price edits go into input tables, saved straight to your warehouse, so nothing is reloaded from a spreadsheet. Each edit is logged with who made it.
Can our customers ask questions in plain language?
Yes. Embedded Sigma Assistant lets customers ask questions of their own governed data inside your product.
Bring the report your franchisees keep asking for
We’ll show it embedded, with each location seeing only its own numbers.