Embedded Analytics
Embed Sigma’s first-class analytics experience into your customer-facing application seamlessly and securely–without having to build it yourself.








What
Sigma
can do for your embedded analytics
Deliver a Modern Customer Data Experience
Sigma was built for Product Builders
Accelerate Your Time to Market
Reduce Development Costs and Go to Market Quickly
Increase Engagement
Embed Interactive Analytics to Deliver True Self-Service

Monetize Your Data
Turn Your Valuable Data into Additional Revenue Streams
Embed Sigma's analytics capabilities directly in your application, providing your customers with anything from a prebuilt dashboard to the ability to create their own analyses.
The bar chart to the right has been embedded into this webpage, allowing you to interact with it (try changing the chart type!). You can achieve the same experience inside your application, and Sigma will work with your existing authentication framework.
Wow Your Customers
Increase your product’s stickiness and add value by providing your customers with self-serve access to their data within your product.
Give clients a full range of experiences–from a prebuilt dashboard to creating and sharing their own analyses on live data at scale.
Leverage your existing authentication workflow to ensure your customers have a seamless experience. No additional login required.
Cloud-Native Platform minimal development and maintenance resources
Live Query against your CDW real-time results with no data movement
Built-in Scalability speed and scale on billions of rows of data
Reusable Data Models Workbooks make analytics easy to build — no SQL required
Drag and Drop Analytics build visualizations and pivot tables in minutes
Robust Security Sigma works with single or multi-tenant data storage architectures. RLS can be defined in Sigma or in your warehouse.
Branding Consistency deliver an embedded look and feel consistent with your application's brand
Read how Slope reduced the time spent building custom dashboards by 99% and achieved 150% YoY growth due to enhanced Sigma capabilities
If you had told me a year ago that we were going to switch embedded analytics providers, I would’ve told you, you were crazy. Looker was integrated throughout our application. However, after running into enough roadblocks, limitations, and support issues, we started searching for alternatives and finally implemented Sigma.
Taylor Perkins
Co-founder & CTO
Slope Software
Rapid Deployment with Built-In Scalability
Where legacy BI and reporting tools are slow to deploy and cumbersome to maintain, Sigma’s interactive analytics can be embedded into your applications in as little as a few days.
No-code analytics and iframe embedding make it fast and easy to deliver insights to your customers in minutes, increasing customer satisfaction and maximizing analytics team productivity.
Sigma’s unique architecture leverages the power of your underlying warehouse, providing unprecedented speed at scale.

Read how Payload reduced report delivery times from 4-6 days to 4-6 hours, resulting in $8,000 cost savings per report.
“Business users who had never seen Sigma before were able to jump right in and start creating reports, whereby with Looker I had to train them for weeks just to be able to do basic edits to LookML”
Ian Letourneau
BI Lead & Dev
Ops Analyst
Payload
Deliver More Value
Sigma's analytics platform encourages ad-hoc data exploration, reducing the workload on internal teams and empowering your customers.
Sigma gives your customers direct access to live data with the speed and scale of the cloud, without the need for a business logic layer.
Your customers can quickly filter and analyze huge datasets, uncover valuable insights, and confidently make better business decisions.
Drill Anywhere
The insights revealed by high-level dashboards almost always trigger additional questions. Sigma enables users to drill down into granular data at any time, anywhere.
Spreadsheet Interface
To be truly data-driven, business users must be able to find answers quickly on their own—and they shouldn’t have to learn SQL or a proprietary coding language to do so. Sigma delivers an intuitive, spreadsheet-based user interface that is instantly recognizable and easy to adopt.
Unparalleled Speed and Scale
If dashboards are slow to respond, they don’t get used. Sigma leverages the power of your cloud data warehouse to produce fast results on billions of rows of data.
Read how Slope reduced the time spent building custom dashboards by 99% and achieved 150% YoY growth due to enhanced Sigma capabilities.
“We can now build reports that were impossible to build in Looker and enable our customers to do the same. Sigma is just better all around.”
Taylor Perkins
Co-founder & CTO
Slope Software
Create Revenue
Your applications already collect and produce vast amounts of valuable data. With Sigma, you can turn that data into revenue by embedding self-serve analytics for your customers and partners. You benefit from additional revenue streams and your customers benefit from an improved, interactive experience.

Learn how Greenwich.HR used Sigma to create a production-ready dashboard in days and capitalize on a massive market opportunity.
“We’re projecting WageScape - powered by Sigma - will give us seven-digit revenue from new incremental sales in the first year of operations.”
Cary Sparrow
Founder & CEO
Greenwich.HR
Deliver a Modern Customer Data Experience
Wow Your Customers
Increase your product’s stickiness and add value by providing your customers with self-serve access to their data within your product.
Give clients a full range of experiences–from a prebuilt dashboard to creating and sharing their own analyses on live data at scale.
Leverage your existing authentication workflow to ensure your customers have a seamless experience. No additional login required.
✔️Cloud-Native Platform- minimal development and maintenance resources
✔️Live Query against your CDW- real-time results with no data movement
✔️Built-in Scalability- speed and scale on billions of rows of data
✔️Reusable Data Models- Workbooks make analytics easy to build – no SQL required
✔️Drag and Drop Analytics- build visualizations and pivot tables in minutes
✔️Robust Security- Sigma works with single or multi-tenant data storage architectures. RLS can be defined in Sigma or in your warehouse.
✔️Branding Consistency- deliver an embedded look and feel consistent with your application’s brand
Read how Slope reduced the time spent building custom dashboards by 99% and achieved 150% YoY growth due to enhanced Sigma capabilities
"If you had told me a year ago that we were going to switch embedded analytics providers, I would’ve told you, you were crazy. Looker was integrated throughout our application. However, after running into enough roadblocks, limitations, and support issues, we started searching for alternatives and finally implemented Sigma."
Taylor Perkins
Co-founder & CTO
Slope SoftwareAccelerate Your Time to Market
Rapid Deployment with Built-In Scalability
Where legacy BI and reporting tools are slow to deploy and cumbersome to maintain, Sigma’s interactive analytics can be embedded into your applications in as little as a few days.
No-code analytics and iframe embedding make it fast and easy to deliver insights to your customers in minutes, increasing customer satisfaction and maximizing analytics team productivity.
Sigma’s unique architecture leverages the power of your underlying warehouse, providing unprecedented speed at scale.
Read how Payload reduced report delivery times from 4-6 days to 4-6 hours, resulting in $8,000 cost savings per report.
“Business users who had never seen Sigma before were able to jump right in and start creating reports, whereby with Looker I had to train them for weeks just to be able to do basic edits to LookML”
Ian Letourneau
BI Lead & Dev
Ops Analyst
PayloadIncrease Engagement
Deliver More Value
Sigma's analytics platform encourages ad-hoc data exploration, reducing the workload on internal teams and empowering your customers.
Sigma gives your customers direct access to live data with the speed and scale of the cloud, without the need for a business logic layer.
Your customers can quickly filter and analyze huge datasets, uncover valuable insights, and confidently make better business decisions.
Drill Anywhere
The insights revealed by high-level dashboards almost always trigger additional questions. Sigma enables users to drill down into granular data at any time, anywhere.Spreadsheet Interface
To be truly data-driven, business users must be able to find answers quickly on their own—and they shouldn’t have to learn SQL or a proprietary coding language to do so. Sigma delivers an intuitive, spreadsheet-based user interface that is instantly recognizable and easy to adopt.Unparalleled Speed and Scale
If dashboards are slow to respond, they don’t get used. Sigma leverages the power of your cloud data warehouse to produce fast results on billions of rows of data.
Read how Slope reduced the time spent building custom dashboards by 99% and achieved 150% YoY growth due to enhanced Sigma capabilities.
“We can now build reports that were impossible to build in Looker and enable our customers to do the same. Sigma is just better all around.”
Taylor Perkins
Co-founder & CTO
Slope SoftwareMonetize Your Data
Create Revenue
Your applications already collect and produce vast amounts of valuable data. With Sigma, you can turn that data into revenue by embedding self-serve analytics for your customers and partners. You benefit from additional revenue streams and your customers benefit from an improved, interactive experience.
Learn how Greenwich.HR used Sigma to create a production-ready dashboard in days and capitalize on a massive market opportunity.
“We’re projecting WageScape - powered by Sigma - will give us seven-digit revenue from new incremental sales in the first year of operations.”
Cary Sparrow
Founder & CEO
Greenwich.HR
Robust Security
Continue to authenticate your customers using your application’s existing sign-on framework, without needing to worry about provisioning or authenticating users in Sigma. Sigma leverages one-time use, unmodifiable URLs to secure each user’s session. Sigma provides a variety of row-level security mechanisms to ensure each user has access to allowed data.
RLSBranding Consistency
Leverage Sigma’s theming ability to deliver an embed look and feel consistent with your application’s brand.
Extensive Content Permissions
Select the embedded dashboards that your customers and partners should see based on the role they play in your application. Use Sigma’s Account Types for fine-grained control over embedding features enabled for each user. Build an embedded analytics tiered-license scheme for your application backed by an extremely straightforward Sigma embedding licensing model.
Account TypesExplore our Customer Stories

"From the day we signed the contract with Sigma, it took only two months before we went live with embedded analytics for our customers. That figure is especially impressive when you consider that it required only two developers."
Prashant Soral,
Chief Technologist MineralTree
"Sigma eliminates risky data extracts and keeps your data safe inside the Data Cloud, which makes me feel confident that my data is always secure and compliant,” says Chris. This confidence made it possible to share data externally with customers using Sigma's embedded analytics functionality."
Chris Lambert
CTO at Payload
"It was essential for SIA to share dashboards through embedded analytics, but could not easily do so with Tableau."
Ryan Scheuermann
CTO at Sales Impact Academy
"If you had told me a year ago that we were going to switch embedded analytics' providers, I would’ve told you, you were crazy. Looker was integrated throughout our application. However, after running into enough roadblocks, limitations, and support issues, we started searching for alternatives and finally implemented Sigma."
Taylor Perkins
Co-founder & CTO, Slope Software
"With Sigma, we saw a market opportunity that no one else could help us capitalize on."
Cary Sparrow
Founder & CEO, Greenwich.HR
"Sigma seemed to have a lot more potential in terms of capabilities and ease of use. It was a much more polished experience out of the box, and I’ve been impressed with the additional features that keep coming out regularly."
Adam Danisovszky
Data Science Visualization Engineer, Wurl
Additional Resources
Embedding Journey
This whitepaper outlines the key steps involved in embedding Sigma in your application.
Sigma Embedded Analytics Methodology WhitepaperBuild vs. Buy
A question that often arises when thinking about providing data and analytics to your users is if you should build these assets in-house or buy a platform.
CalculatorWebinar
We are Sigma.
Sigma is a cloud-native analytics platform that uses a familiar spreadsheet interface to give business users instant access to explore and get insights from their cloud data warehouse. It requires no code or special training to explore billions of rows, augment with new data, or perform “what if” analysis on all data in real-time.
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