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Fundamentals
AI Agents for Digital Marketing Analytics: What They Do, Key Use Cases and How to Implement Them
AI agents for marketing analytics read live data, reason across channels, and act within governed rules. See key use cases and how to implement.
September 29, 2026
Fundamentals
AI Agents for Sales & RevOps: What They Do, Key Use Cases and How to Implement Them
Learn how AI agents for sales and RevOps work, key use cases like pipeline risk and approval routing, and how to implement them with governed warehouse data.
September 29, 2026
Product
Sigma Agents are now GA: Scale AI workflows without the sprawl
Run Sigma Agents from Claude, ChatGPT, your own apps, or a Sigma workbook, while admins track every agent's usage, access, and token spend.
September 29, 2026
AI & Agents
What is Jev? How to use it in Sigma through MotherDuck
See how Jev, TypeSafe AI's text classification model, runs in Sigma on MotherDuck, what it costs per row, and where AI columns fit.
September 25, 2026
Fundamentals
What Is a Data App? Examples, Use Cases And How They Are Evolving
A data app connects insights from live warehouse data with action in one place. Learn how data apps work and drive decisions.
September 24, 2026
Fundamentals
What Is Data Reporting? Definition, Types and Best Practices
Learn what data reporting is, the core types enterprises run, and the architectural choices that keep reporting accurate as more teams depend on it.
September 24, 2026
Fundamentals
What Is Operational Reporting? Report Types and How to Build Them
Learn what operational reporting is, key report types, and how to build automated reports on live warehouse data.
September 24, 2026
Fundamentals
How to Approach Spreadsheet Governance, and When to Move Beyond It
Spreadsheet governance works for some files, not all. Learn how to build real controls, and when persistent or regulated use means it's time to look past the spreadsheet itself.
September 22, 2026