Sigma Data Impact Awards

Forget the old BI playbook. This year’s customer award winners prove that data isn’t just something to analyze—it’s something to build with. From AI-powered investment insights to dashboards that triple campaign performance, these are the rebels and builders rewriting the future of analytics.

Across industries, the impact is undeniable. Affirm built compensation data apps that “transformed a business intelligence tool into an active approval system.” An affordable housing nonprofit credits Sigma for a 300% increase in reach. An investment firm with $20 billion under management says AI in Sigma made reacting to markets “night and day” faster. And at Workday, campaign revenue climbed 15% while decision-making speed improved 40%. This year’s winners turned insights into action—launching new products, overhauling operations, and reshaping how teams work day to day.

This is what real impact looks like. And it doesn’t look anything like the past.