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WORKFLOW · SIGMA'S FIRST USER CONFERENCE · March 5
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Sigma for Sales and Operations Teams

Keep pipeline, targets, and capacity in sync on live warehouse data.
Trusted by sales and operations teams at leading enterprises worldwide

From Data to Revenue and Operational Outcomes

Sigma supports the core workflows where sales performance, capacity, and execution determine growth.

Forecast pipeline with real-time confidence

Sales leaders track opportunity progression, analyze win rates, and predict revenue using live CRM data. Forecasts update instantly as deals move—without spreadsheet version conflicts.

Real-time pipeline and revenue forecasts
Scenario modeling with writeback inputs
Automatic rollups across sales hierarchies

Optimize territories and quota assignments

RevOps teams design and adjust territories dynamically as markets change. Quota fairness and coverage gaps are visible immediately, with full auditability of changes.
Dynamic territory reassignment
Fair quota distribution with transparency
Year-over-year territory performance comparison

Automate commission calculations without errors

Sales ops and finance teams calculate commissions directly from CRM data. Reps see earnings update in real time, reducing disputes and manual reconciliation.
Real-time commission visibility
Split handling and performance modifiers
Audit logs for compliance and disputes

Surface relevant case studies instantly

Reps receive tailored case studies, logos, and battle cards based on prospect context. AI analyzes calls to show which proof points resonate and drive wins.
Context-aware proof point matching
Usage tracking tied to outcomes
Integrated competitive intelligence

Plan capacity and optimize resource allocation

Operations leaders model staffing and workload scenarios to identify bottlenecks before they happen. What-if analysis supports proactive hiring and reallocation decisions.

Capacity and FTE scenario planning
Bottleneck identification before impact
Integrated planning across operations data

What self-service looks like in practice

High-scale teams use Sigma to expand access, reduce ad-hoc demand, and keep sensitive data governed—without slowing the business down.

Enterprise-Grade Analytics for Sales & Ops Scale

Sigma is built for business teams that need flexibility without sacrificing governance or performance.
Spreadsheet-Native Interface
Work on live warehouse data with the familiar Excel experience your team already knows

Ad-Hoc Analysis at Scale
Explore billions of rows without pre-aggregation or waiting for engineering support
Secure Writeback
Update forecasts and operational data with governed inputs and approval workflows

Full Data Lineage
Understand where every number comes from with complete explainability and audit trails
Embedded Analytics
Deploy customer-facing dashboards quickly without custom development work
Real-Time Support
Get help from product experts through in-app chat when you need it most